The 56th San Francisco International Film Festival Sizzle

In 2013 JADED Multimedia was a technical sponsor of the San Francisco International Film Festival. We had the pleasure of attending and covering the festival. This is the promotional trailer that we produced for the San Francisco Film Society from that coverage.

55th San Francisco International Film Festival Highlights Reel

Check out the highlight reel from @SFIntlFilmFest and @SF_FilmSociety. It features our work as the Scoop team for San Francisco International Film Festival. It was edited by Ben Zweig. We had a ton of fun at the festival. Thanks to all who were involved with bringing us on, and everybody that we worked with. We’re looking forward to lots more.

Crew Tide

Recently we were featured on the Crew Tide blog. It’s a company focused on exploring…

how independent filmmakers help brands tell their stories and reach new audiences for a fraction of the cost.

We met Crew Tide’s founder, Anna Callahan at SXSW. She asked us if she could do a short interview with us because our body of work falls so squarely within what she is doing. A couple of days later we did a phone interview. Now it’s up. Check it out.


Jeremey Lavoi and Abby Berendt run Jaded Multimedia, a production company in San Francisco.  Most of their work is short-form non-fiction branded content.  They work with about a dozen freelancers so that when they have too much work, they know they can handle it — that’s a good problem to have…

There’s even a little Rough Life shout out. (Stay tuned, the second season premiere is approaching.)

In other JADED news, we have just come off of a ROLLER COASTER. After we got back from Austin/ Baton Rouge for the SXSW/ Pandora/ Rough Life extravaganza, we jumped right into the San Francisco International Film Festival. If you’ve been following the blog, then you’ve seen some of those pieces. We’re looking forward to a post-fest meeting with the great San Francisco Film Society staff next week. The fest was fun, but right after we set-up the production schedule with the Film Society, Jeremey was booked as a Producer/ Shooter on Discovery Health’s, Addicted. He was immediatly shipped out to parts unknown and embedded with a drug addict 24/7 for almost two weeks. Craziness ensued. We’d love to talk more about it, but unfortunatley we cannot. Suffice it to say, it was quite an experience. He got back just in time to for the final few days of SFIFF (and more importantly the Filmmakers Lounge on Fillmore). More to come.

Wrapping up the @SFIntlFilmFest with the @SF_FilmSociety

The last couple of weeks have been incredible. Without a doubt, we at TeamJaded have had more fun than we could have ever imagined. Working with a fabulous team from the SF Film Society, including Ben Zweig, Linda Butler, Michael ReadJoslyn Thoresen, Joanne Parsont, and too many others to name, we created the daily videos titled “Scoop du Jour.” See a handful of the fruits of our labor below. Click the image at the bottom to view ALL the videos! All the videos were shot by Abby Berendt Lavoi, Ben Youngerman, and Jeremey Lavoi, (with a couple of shots by Deniz Demirer) and edited by Ben Zweig. Also thanks to Dalan McNabola for hooking us up.

San Francisco International Film Festival Scoop du Jour Homepage

The quest to learn something

This past weekend we signed up for the San Francisco Film Society’s workshop on Producing and Directing Documentary films. The class was taught by award winning documentary filmmaker David L. Brown.

Why were we interested in a documentary class, you ask? We hoped the class would shed light on the few areas of Documentary filmmaking that are still a little dark for us. Namely the areas that bookend actual production: Fundraising and Distribution.

(now let us pause to praise ourselves)

We are absolutely golden on the latest and greatest production techniques. We can script and preproduce both television and commercial shoots. We light, we shoot, we’ve have camcorders and DSLR’s. We work with fantastic camera and sound people.  Thanks to some of the wonderful people we’ve worked with over the years, we’re feeling absolutely great about our post workflow (and we’ve got two fully equiped edit stations in our office… one that’s broadcast ready to rock and often does). We’re also fortunate to have a large cast of outstanding editors and graphics people in our peer group who are ready to help out when we need extra staff.

(self-promotion over)

The areas that we’re fuzzy about are how non-profit documentaries secure funding through fiscal sponsorship and grants. We know the basic concepts, but we haven’t done it, and therefore we’re thirsty for more knowledge. We’re also curious about the processes involved with dvd distribution, film festivals, and theatrical release. A class called “Producing and Directing” seemed like a perfect place to clear things up for us.

The workshop was held at the Ninth Street Independent Film Center in SF. It’s a building we were previously unaware of and will certainly be back to. If only the class was as cool as the building. It was more of a “filmmaking 101″ with an emphasis on documentary, which was a little disappointing.

Professor Brown did a good job of condensing the basics of filmmaking into a two day intensive, but the areas we were curious about received only a brief glance.

We spoke to him after it was all over and he did have a few helpful tips. He clued us into the fact that we could start a seperate entity from JADED for documentary work. That might allow us to donate JADED’s resources in kind, which would look good on a proposal. We’re going to consult a lawyer about that. He also mentioned that private donors with an interest in a film’s topic are a good source of seed funding to get the first days of production off the ground. That way we can shoot enough for a “sample clip” which is a mix between a trailer and just a short version of your doc that’s useful for generating funding. However, that advice is very similar to the “know rich people” advice that we hear most often when this topic is broached.

In the end, the name of the class was a little misleading, but we met a few interesting folks and it’s always good to meet people.

Apologies for the crappy cell phone pics. The quest continues.