Late for Work: It’s a Rough Life Season 2, Episode 7

It’s a Rough Life, a reality series about Johnny Roughneck.

Johnny meets back up with BART Tour at Karl Watson Day/ Hood Games at Town Park in Oakland. Then it’s back to the city for the last session at Potrero Park and the after party at Hotel Utah.

Late for Work, Rough Life Season 2 Finale

We have arrived! At the Hotel Utah? The end of BART Tour 2011? The end of Rough Life? Yes, Yes, and hope not.

Season 2 is a wrap. This episdoe gets us from the tattoo shop to the Hotel Utah with sick sessions at Town Park/ Hood Games, and Potrero Park in between. Johnny is Johnny, and this is the most BART Tour-esque episdoe of the season with longer skate montages, and we hope the feeling of being on the street level of the tour. By this point in the day we were EXHAUSTED. We’d been all over the Bay Area and our arms could barely hold up our camera rigs. As Johnny says, “I can’t believe it myself”, and that’s how we felt by the time we got to the Utah (and even now wrapping up the season).

It’s been a crazy ride producing the Roughneck web show. Our regret, if we had one is that we didn’t have the budget to stick on Johnny 24/7 for some real Roughneck hi jinx. Now our attention will shift to pitching Rough Life to cable networks so that we can get a budget to do it proper. Enjoy the last episode. Talk more soon. WE OUT HERE!

Johnny ditched the tour after the Richmond session. Turns out he met up with Paola at a tattoo shop in Oakland to get inked. Will anybody notice that he’s gone?

Season 2 of “It’s a Rough Life” is about the events leading up to and during BART Tour 2011. The stakes have changed for Roughneck and BART Tour is no different.

It’s a Rough Life, a reality series about Johnny Roughneck.

Follow the show on Twitter: twitter.com/aroughlife

It's a Rough Life Facebook Become a  Facebook fan to get updated every Tuesday with a new episode.

Also check out the Rough Life channels on Vimeo and Youtube! Go like them, leave comments, and tell us what you think!

Could Be Worse

Like all episodes of Rough Life this one was a little hectic, a little disorganized, and a lot of fun to produce. One of the RNCK guys really was supposed to take Johnny to his “secret” mission, but everybody with a car had ditched the tour by that point. So it fell on us to get Johnny to his non-BART Tour destination. I kept asking him why we weren’t at BART Tour, and like Tyler thought that his “responsibility” for the street team answer was a bunch of bull. The truth is Paola’s tattoo episode from Season 1 was really popular, and Johnny wanted in on it. That’s pretty funny to me. @jeremeylavoi

Johnny ditched the tour after the Richmond session. Turns out he met up with Paola at a tattoo shop in Oakland to get inked. Will anybody notice that he’s gone?

Season 2 of “It’s a Rough Life” is about the events leading up to and during BART Tour 2011. The stakes have changed for Roughneck and BART Tour is no different.

It’s a Rough Life, a reality series about Johnny Roughneck.

Follow the show on Twitter: twitter.com/aroughlife

It's a Rough Life Facebook Become a  Facebook fan to get updated every Tuesday with a new episode.

Also check out the Rough Life channels on Vimeo and Youtube! Go like them, leave comments, and tell us what you think!

Stuck in the Mud: It’s a Rough Life Season 2, Episode 5

Stuck the Mud was a little chaotic to shoot because there were so many moving parts. Luckily we had Tyler on the fish-eye skate cam and Jeremey picking up artsy shots. Abby really came through covering Johnny and his little bubble of chaos. This is the first true skate stop of the tour, so we’re hoping skaters enjoy that aspect of it (a lot of kids have been asking for the BART 2011 footage). Normally we turn around a little skate edit the week after. We’re hoping that this more in depth coverage of the event and what it means to the Roughneck crew satisfies all the people who have been waiting for this footage. Oh, and Shawn Connolly rips.

The crew finally makes it to Richmond skatepark. Chaos ensues as the cops show up, Johnny is called into work, and Mr. Roughneck reveals that he’s going to leave BART Tour for… a secret mission?

Season 2 of “It’s a Rough Life” is about the events leading up to and during BART Tour 2011. The stakes have changed for Roughneck and BART Tour is no different.

It’s a Rough Life, a reality series about Johnny Roughneck.

Follow us on Twitter: twitter.com/aroughlife

It's a Rough Life Facebook Become a  Facebook fan to get updated every Tuesday with a new episode.

Also check out the Rough Life channels on Vimeo and Youtube! Go like them, leave comments, and tell us what you think!

Got a Problem: It’s a Rough Life Season 2, Episode 4

This episode gets us to the first stop, but it’s really about the action on the train.

The race down Market has begun. It’s BART TOUR! The crowd hits the trains headed for Richmond Park, but not without a little visit from the BART Police. Meanwhile Jimmie is having his own issues with Johnny’s Prius. And where is Matty P?

Season 2 of “It’s a Rough Life” is about the events leading up to and during BART Tour 2011. The stakes have changed for Roughneck and BART Tour is no different.

It’s a Rough Life, a reality series about Johnny Roughneck.

Follow us on Twitter: twitter.com/aroughlife

It's a Rough Life Facebook Become a  Facebook fan to get updated every Tuesday with a new episode.

Also check out the Rough Life channels on Vimeo and Youtube! Go like them, leave comments, and tell us what you think!

One Bolt Short, It’s a Rough Life… yes it is @aroughlife

Finally, BART Tour 2011 is kicking off in this episode… but not without a few hiccups. Like all the episodes of Rough Life, this one was a blast to film. When we showed up at Lower Haighters to shoot the BART Tour pre-party, there was hardly anybody around and we were wondering if BART Tour was happening this year. We headed to get coffee with Johnny and Tyler, and when we got back to the shop some of the RNCK Street Team and Team Riders were skating the intersection and we knew it was going to be a good day. Enjoy the episode.

It’s a Rough Life Season 2 7/31/12

The new season of It’s a Rough Life is launching this Tuesday, July 31st, 2012. Be there on It’s a Rough Life dot com, Vimeo, and Youtube. Check Twitter and Facebook for more updates. In the meantime you can watch all of last season in this one blog post! For real!

Rough Life gearing up

So, we’re a little more than halfway through January. For the JADED team that means that we’ve wrapped up our annual corporate gig early in the month. Now we’re planning the way we want our year to go. January is traditionally slow while our clients plan their own strategies for the year. Luckily this year is heating up and we’re already busier in January than we’ve been in previous years. However, we are still trying to carve out some time for our own projects. That brings us to It’s a Rough Life. If you remember, we closed out the year with end of the Phoenix Arc.

Johnny’s wife Paola got RNCK ink, and there was a banging teaser for the next season, which will be centered around the epic BART 2011.

Our plan for Rough Life is to kick it up a notch and go for the TV pilot. TV has always been the plan, so we need to carve out our pitch strategy. What the means for the web show is that it will be more developed and focused on the company. We plan to take all that footage we have from BART Tour and build out the episodes in such a way that gives the viewer a real taste of Johnny’s struggle to keep Roughneck afloat, and also to illustrate what that means to his family. Wish us luck, and stay tuned for more. In the meantime enjoy another look at two of our favorite episodes. The one posted above, and this episode from the SLC arc when Johnny learns that his sale’s rep doesn’t necessarily have his back.

Now we’ve got some planning to do.

Ride the lightening means…

After the van debacle, the Roughnecks finally make it to the last day of PHX AM just in time for Johnny to “donate” all their swag (including his wife Paola’s favorite shirt) to a mob of little kids. Paola is completely bummed out by this and the only thing that can make her feel better is getting inked…

This is the season finale of It’s a Rough Life! Don’t worry, we’ll be back with lot’s more antics from the Roughneck squad after the holidays. In the meantime enjoy the closing chapter of Phoenix Am 2010.

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It’s a Rough Life Episode 8: Get in the Van

Thursday means a new Rough Life. This week we continues the Phoenix Saga with the crew stuck in a Motel 6 parking lot with a broken down rental van… just in time to miss best trick.

It’s a Rough Life, a reality series about Johnny Roughneck.

In this episode of It’s a Rough Life, it’s the third day of Phoenix Am and Ratface is ready for best trick. Unfortunately the crew is having a little trouble getting to the contest.

This was a great morning for Jeremey who woke up ready to get to the contest to film for ESPN what was promising to be a pretty epic best trick. Then the van broke down. During Johnny’s raging about the broken down van, he suggested that someone call Lowcard who was in town, and then at least some of the crew could get to the contest. Nevermind that also meant some of the crew would not get to the contest. So Jeremey called Lowcard Rob who politely declined to dig any of the Roughneck Squad out of their debacle. He laughed and said, “y’all will figure it out”.

Pretty funny, even at the time. Did they figure it out? Watch the episode.

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