If you haven’t heard, we are premiering Season 2 of It’s a Rough Life at SXSW on Monday, March 12. We’re throwing the party at the Yellow Jacket Social Club, which just so happens to be partially owned by our great friends Shannon LeBoeuf and Amy Mullins. The party is a happy hour from 4-8pm. Johnny Rough is spinning records. We’re going to show the first episode of the new season, play the first season in its entireity, and maybe another special vid. RSVP HERE.
We’ve got to give a special shout out to Shrewgy at Ace Skateboard Truck Mfg, for hooking us up with trucks to give away. Stunner of the Month is also making an appearance with a grip of new, special stunners. Our friends at SLUG Magazine in Utah came through with boxes of mags for the swag bags as well (Thanks to Angela, Karamea, and Eric).
We also have to thank Abita Brewery for donating beer. They’ve been super easy to work with, and we’re psyched to have them at the party. (Special thanks to Megan for making that happen for us).
The Original Moonshine Whiskey will also be in the house for all those looking to imbibe on some high end spirits. They’re free! We made that connection through Sponsorfied. Check it out if you’re throwing a party.
We’ve spent the last couple of weeks using all our spare time to get the party and premiere ready. That included a solid week of reaching out to sponsors. Oh my god, is it hard work to lock down sponsors? Yes. Can we say crickets? Well we rocked it anyway.
Our crazy rush to the finish also included a marathon four day shoot of spinal interviews and pick-ups with the RNCK family.
We couldn’t have done it without Mr. Ben Youngerman who not only spent a solid day shooting with us, but donating his 5D for the remainder of the shoots.
Ben is awesome. He’ll be at the party as well. Say hi to him and say hi to us. We’re editing the episodes and tying up a few loose ends now. Wish us luck. We can’t wait to hit the road for ATX! See you there. RSVP.
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